June 13, 2025

FSSAI Initiatives to prevent Misleading Claims and ensure Consumer Awareness

The Food Safety and Standards Authority of India (FSSAI) has prohibited the use of certain words and phrases on food labels to prevent misleading claims and ensure consumer awareness. Here are some of the prohibited terms: – Absolute Claims: – “100%” claims, such as “100% natural” or “100% pure”, are banned due to lack of […]

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